How to Develop Experiences to Become a Must-Visit
Destination

Watch the Ask Me Anything (AMA) session with Katie Mitura, the Chief Marketing Officer of Visit Jacksonville.

Katie directs the marketing, advertising, communications, social media, and digital content efforts for Visit Jacksonville. Over her time at Visit Jacksonville, she has been focused on several major initiatives you might know about, including the Jax Ale Trail, Kids Free November, and their newest trail – the Jax Coffee & Donuts Trail.

This webinar covers:

• How to lead marketing initiatives to put your destination on the map

• Developing destination experiences with a product mindset
    
• Creating experiences that attract national attention
    
• How to market your destination to attract group business

Whether you’re a marketing professional, involved in the tourism industry, or simply interested in how to build interesting destination experiences, this webinar is for you!